Guochuan Lai sets the price for West Brom acquisition as Finance Expert speaks out

Dr. Daniel Plumley, a specialist in football finance, is a welcome addition to our exclusive West Brom column. He will share his thoughts on the most important topics at The Hawthorns every week.

Dan Plumley has claimed that if Guochuan Lai were to entirely sell West Brom, £60 million would not be the worst possible sum in the world.

According to The Daily Mail, Lai wants to totally sell his stake despite Mohamed El Kashashy’s willingness to invest a minority of his money in the team.

As long as the team is not in the Premier League, Plumley acknowledged that Lai will never recoup the amount he paid for it.

He exclusively told West Brom News, “I think that captures the nature of how that thing has developed at West Brom.

We are aware that football club owners don’t always make money and that some have to incur significant financial losses to their own riches, and this incident most definitely belongs to the latter category.

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